Who Are Early Majority Adopters?


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Early Majority Adopters

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Early Majority Adopters:  

                These people try the innovated products, services or ideas ahead of rest of the gentry or masses. They hold up their purchase till they get favourable information from the early adopters. Early majority are the 32% of the consumers.

                   There are generally middle-class person with reasonable education, occupation & income.

 

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