What Do You Mean By Skimming Pricing Strategy?


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Skimming Pricing

 

Skimming Pricing Strategy.

  • Skimming pricing strategy relates to the strategy of setting the price high in order to take away the cream of the market.
  • This strategy is mostly applied when there is monopoly product or the said product has no competitive brand.
  • Price is fixed very high thereby earning high profits.
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