Brand Management Advertisement Unit 1 What are the features of a good brand What makes a good brand What are the importance of branding Product vs brand Explain the brand management process Explain customer based brand equity model What are the sources of brand equity What are the steps...
Retail Management Unit 1 What are the functions performed by a retailer What are the factors influencing retail trade What is the scope of retail management Elaborate with examples various retail formats What are the factors responsible for the growth of organised retail in India What is multi channel...
Innovative financial services Subject Important Questions Bank for TYBMS SEM 6 April Exam Paper 2017
Innovative Financial Services Unit 1 How are financial services classified(fund based and non fund based) What factors have led to a growth of financial services in India What are the problems of financial services Explain the process of factoring Factoring vs Forfeiting vs bill discounting What are the types...
Project Management Unit 1 What is project and how is it classified What is the need and importance of project management Elaborate the matrix structure for project management Critically evaluate the SBU structure in project management Elaborate the criterion for project selection or how do you evaluate project Basic...
International Marketing Unit 1 What are the features of international marketing Explain the process of international marketing Why is there a need for international marketing What are the advantages and disadvantages of international marketing Domestic marketing vs international marketing What are the methods of entering a new market What...
Risk Management Unit 1 What is Risk and explain the risk management process What are the types of risks What is the significance of a risk organisation What is the difference between risk management and risk measurement. Explain the diversification and immunization strategy to mitigate risk How is risk...
Please find below an exhaustive list of important questions for International Marketing – TYBMS Sem 6 by Prof Jinal Sameer Shah 1. Define International Marketing and explain its features? – Module 1 2. Distinguish Between Domestic & International Marketing? – Module 1 3. PESTLE Analysis or International Marketing Environment...
1. Float 2. RBI intervension/ managed float 3. FDI vs FPI 4. Hotmoney / Petro dollars 5. Offshore finance centers 6. Authorized dealers 7. FEDAI 8. BIS 9. ECB 10. Factors contributing to growth of Euro Cuurency 11. Euro currency bond 12. Features of foreign exchange market 13. Types...
Some very important entrepreneurship questions not to be missed 1. Innovation theory 2. Entrepreneur vs intrapreneur 3. Problems faced by women entrepreneur 4. Modes of raising finance 5. Business feasibility report 6. Idea generation 7. Anncilirazation 8. Industrial sickness 9. Institutional support provided by the government to entrepreneur 10....
Hello TYBMS students, We’ve been receiving many requests by students to publish some questions we think are important from the exam preparations perspective. This is a very unpredictable paper and Mumbai University has screwed it up at numerous occasions so do not rely on question bank at all. Heck,...
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