It is said that 21st Century is going to be an era of major Digital Revolution.
Everything around us is going digital. Every business small or big is adapting the digital way sooner or later. And that’s completely true because the way digital marketing is evolving itself and proliferating across the globe it seems like in the upcoming times, it is going to penetrate every single market in the world.’
Thus, having digital skills will be mandatory for everyone.
And looking at the current scenario, digital skills are important today as well. In the modern world, digital skills are highly valuable. It has become quite obvious that acquiring digital skills and new qualifications have become necessary in the modern world.
So whether you’re planning to make your career into Digital Marketing or not having a strong digital skillset is going to be really important.
In this article, I have put together a list of all the digital skillsets which are critical for the 21st-century students. So even if you don’t have any idea about digital or any of the digital related skills, there is nothing to worry about because this list will definitely help you understand digital in-depth all by your own.
1. Basic Image Editing:
One of the most important digital skills is image editing. Whether you are planning to become a graphic designer or not, having a basic understanding of image editing (Photoshop) is essential.
Every career requires photo editing skills, right from social media marketing, journalism, advertising to even some non-profitable work. And if you know Photoshop then it will be an extra skill to your resume helping it stand out.
Thus, learning basic image editing can surely boost up your career.
2. Basic Video Editing:
Just like photo editing, video editing is equally important. The video is the new thing in 2017. And it is gaining immense popularity because of the tremendous rate of engagement they provide. You can learn video editing from the tutorials available on YouTube. And if you already know video editing then you can take up assignments and work as a freelancer. This would not only help you earn good money as a student but would also help you create a portfolio of the projects you worked on.
3. HTML Programming & Basic Coding:
You must be thinking why are we recommending you to learn basic HTML & Coding as an essential digital skill when there’re special coders & web-designers out there?
Of course, it is not mandatory to learn them but it has its own privileges too. Learning basic programming will give you an edge over others & you will not have to look up to others for help.
Moreover, it gives you an advantage in your work as well. If you know coding & programming, you can manipulate website all by your own and make any last minute changes whenever needed.
HTML5 is the standard markup language and since the world is increasingly becoming web-centric, learning basic coding & programming will surely be beneficial to you.
4. Setting up a website & domain:
Every student who wants to go digital should know how to set up a website and a domain name. Today, every brand who has a digital presence has a website of its own. Because without a website aiming for digital doesn’t make any sense.
Also apart from business, learning web development will also help you in creating your own website where you can showcase your work and create your brand identity.
You can make a website with the help of coding and programming or through website-building services like Websites.co.in , WordPress & Wix.com
Go-Daddy is one of the best hosting service providers for setting up a domain name.
5. Learn how to use Microsoft Office:
This may sound a bit unusual but seriously, learning Microsoft Office precisely is a must. Often, we don’t pay attention to learning it properly thinking that it won’t be of much use but know this fact, that most of the companies require Microsoft Office as a basic qualification.
Making spreadsheets isn’t an easy task but it definitely will help you sort all those piles of information. Also you need to learn how to make outstanding slideshows and presentations because in marketing good presentation will help you sell your idea effectively.
So, if you want to make your job life a tad easier, know this skill.
6. Know Social Media:
Social Media occupies of a big chunk of Digital Marketing industry. Every person, every brand is active on social media today. Thus, you can understand how big the market is out there.
But before commencing to market on social media, it is extremely important to understand every social media platform. Because all social media platforms do not work the same way. What works on Facebook may not work on Twitter. Therefore, understanding social media in-and-out is essential.
Once you’ve understood social media thoroughly, it will help you in every aspect right from preparing digital strategies to reaching out to the right people.
We hope now you have a clear idea about which digital skills do you need to learn and why are they important for a successful career in the 21st Century.