What Are The Factors Influencing The Women Entrepreneurs?
Factors influencing the Women entrepreneurs: Pull Factors: They are those factors which encourage women to become entrepreneur. They include the desire to...
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What Are The Factors Affecting Motivation?
Motivation includes all internal and external factors which induces a person to take a particular course of action. FACTORS AFFECTING MOTIVATION 1. Challenging...
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What Are The Factors Influencing Consumer Behavior or Buying Behavior?
Consumer behaviour is defined as “The study of individuals, groups, or organizations and the processes they use to select, secure, use, and dispose...
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What Are The Factors Influencing Channel Decisions?
1) Type of product 2) Availability of intermediary 3) Extent of competition 4) Company’s policy 5) Commission 6) Funds available. 7) Image of...
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What Are The Factors That Influence Customer Decision Making?
The behaviour of retail shoppers is a subject of study across the world. The basic difference however Continues to be the maturity of markets...
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What Are The Factors That Determine Brand Equity?
Brand equity: Definition:- According to adward tauber band equity means, “the incremental value of a business above the value of its physical assets due to...
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Explain The Factors To Be Considered By Media Planners
Factors To Be Considered By Media Planners: The various Factors are: Reach Frequency Cost per Thousand Cost per point Impact Selectivity Reach : It...
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Which Factors Determine Advertising Budget?
Factors Determining Advertising Budget:- Organizational Objectives. Type of product to be marketed. Frequency of advertising. Expenditure of the previous year. Size of the Company....
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What Are The Factors To Select Advertising Agency?
Factors/ Considerations in the selection of An advertising Agency: The following factors need careful consideration while selecting an ad agency: Creativity of an agency...
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What are the Psychological Factors Influencing Consumer Behavior?
Psychological Factors Influencing Consumer Behavior: Psychology can help in understanding how the consumer learnt about a brand and how his memory influences his buying habits....
