In some areas like personal, public sector, public relation, marketing, sales, labour relations, industrial relations know as exceptional communication skill. Professional like editors, writers, teachers, advocates, researchers, etc. need a highly developed ability to communicate. The executive are also expected to make speeches, prepare pamphlets, broachers, souvenirs, and give interview to the media in order to project a favorable image of their organization. This is the ability to communicate effectively become a very important job requirement.
Main objectives of the business communication :-
1. Information 2. Advice 3. Order 4. Suggestion 5. Persuasion 6. Education 7. Warning 8. Raising morale 9. Motivation
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