The Customer’s job: helping others: sometimes the customer may be called or to help others who are experiencing the service. A child At a day care center might be appointed “buddy of the day” To help a new child acclimate into the environment. Long time residents of retirement communities often assume comparable roles to welcome new residents. Many membership organizations also rely heavily although often informally, on current members to help orient new members and make them feel welcome. In performing these types of role, customers are again performing productive functions for the organization, increasing customer satisfaction & retention. Acting as a mentor o facilitator can have every the role & is likely increase or her loyalty as well.
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