Remembering George Lucas STAR WARS saga.
TO George Lucas, Anakin is the story, and his death is where the story ends. In a 2001 interview for Cinescape, Lucas called the EU...
TO George Lucas, Anakin is the story, and his death is where the story ends. In a 2001 interview for Cinescape, Lucas called the EU...
The retailing concept is a management orientation that focuses a retailer on determining the needs of its target market and satisfying those needs more...
McClelland’s theory of Need Achievement: McClelland a psychologist and his colleagues began to experiment with thematic apperception Test (Tat) to determine if it...
The Hierarchy of Effects Model: The hierarchy of effect model shows the process by which advertising works, it assume a consumer passes through a...
Meaning of Media Planning: Media planning is the process of designing a course of action that shows how advertising time and space will be utilized...
Industrial Estate: An industrial estate is an attempt to provide on a rental basis good accommodation & basic facilities to a group...
Incipient Markets. Incipient markets are not in existence currently. Export firms can use market research to know the trends and preferences that indicate emergence...
`Deemed Export’. Deemed exports are export-like. They are not physical exports. They refer to those transactions which are completed within the country and the...
What do you mean by growth and super-growth entrepreneurs? Growth Entrepreneurs are those who necessarily take up a high growth industry that has...
Laggards: They buy the product when the new product no more remains new. Laggards account for 20% of the total market. These...