Opportunities in IT Sector
- Organizations can use interactive media on the web to provide information about themselves, their products and services and specific information that addresses the concern of a customer that translates to customer service activity. UPS and Federal Express are excellent examples of how customer service can be effectively provided through up-to-date information on the status of package shipped. These sites provide timely and easy-to-use package tracking, pricing and delivery time
- Organizations can leverage the web to identify users and prospects, enhance loyalty by providing value-added services, and use what they learn about their customized existing services or cross-sell new products and services. Companies like Citibank, Volvo, Hyatt and many others have used the web to learn more about their customers
- The web can be used as another channel. To a large extent, it has already succeeded in eliminating intermediaries like service agents. Now it is beginning to emerge as a channel itself, a channel that is more directly linked to the end customer.
- Opportunities to increase offshoring. Existing customers are enhancing their offshoring component to India. Number of global customers expected to offshore projects to India expected to increase rapidly
9 Comments