Marketing the Construction industry forms a very crucial part. A good awareness level is required for your product to be successful. Marketing under this sector is done through various mediums such as:
- Advertisements in newspapers and magazines, television and radio and also through e-mails and websites
- Sole selling agencies: These are agencies that are given the contract of marketing the product who are responsible for the sale of the product.
- Hoardings: These hoardings are put up at the site and contact numbers are given. Hoardings are also put up at railways, roadways and on BST buses, etc.
- Marketing through Estate agents: These estate agents also called as consultants act as middlemen between the customer and the builder. They are provided with brochures and site maps.
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