What is artifactual communication?


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The non-verbal messages signals that the person sends across through these artifacts are known as artifactual communication. Clothing, accessories, make up, hairstyle, etc. provides important non-verbal cues about ones age, economic and social status, educational level and personality. A person’s artifacts create an impression on the interviewers/audience even before the person speaks.

Personal glomming and personal hygiene have become very important due to globalization which has created multicultural environment at workplace. Minor details like clear finger nails, sober colours, polish shoes, well brush hair style, no dandruff, no smell in the mouth, a touch of deodorant have become important.


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