Loyalty Programs- Loyalty programs are part of an overall customer relationship management program (CRM) program. Members of loyalty programs use some type of loyalty card. Purchase information is stored in a huge database known as a data warehouse.
FYBMS, SYBMS, TYBMS and beyond BMS
Loyalty Programs- Loyalty programs are part of an overall customer relationship management program (CRM) program. Members of loyalty programs use some type of loyalty card. Purchase information is stored in a huge database known as a data warehouse.
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