TYBMS Sem 5 Reference Books


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Books 1

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1) Human Resource Management-

– “Human Resources & Personnel Management- Text And Cases – Fourth Edition” – By K. Aswathappa ( Tata Mc Graw Hill )
– “A Strategic Approach to Human Resources Management” – By Jayashree Sadri, Soarabh Sadri ( Jaico Publishing House )
– “Personnel Management” – By Mamoria ( Himalaya Publication )
– “Principles of Personnel Management” – By Edwin B Flippo ( Mc Graw – Hill International )
– “Excellence Through HRD” – By M. Nair And T.V. Rao ( Tata Mc Graw Hill Publications )
– “Handbook of Human Resource Management Practice”. – By Michael Armstrong ( Kogan Page )
– “Human Resource Management” – By Gary Dessler ( Pearson Education )
– “Human Resources Management”, Fourth Edition – By Saiyadain ( Tata Mc Graw Hill Publication )
– “Planning & Managing Human Resources “- By William J Rothwell and H.C. Kazanas ( Jaico Publishing House, Mumbai, 2nd Edition, 2008 )

2) Service Sector Management-

– ‘Service Marketing’ – By Valarie A. Zeuhaml & Mary Jo Sitter ( Tata McGraw Hill )
– ‘Service Marketing People, Technology, Strategy – A South Asian Perspective’ – By Christoper Lovelock, Jochen Wirtz, Jayanta Chatterjee ( Pearson education )
– ‘Services Marketing Text & Cases’ – By Harsh V.Verma ( Pearson Education )
– ‘Services Marketing’ – By K. Ram Mohan Rao ( Pearson Education)
– ‘Services Management : The New paradigm in Hospitality’ – By Jay A. Kandampully ( Pearson Education )
– ‘Service Sector Management’ – By C. Bhattacharjee ( Jaico Publishing House, Mumbai)
– ‘Services Marketing’ – By Govind Apte ( Oxford Press )
– ‘Customer Driven Services Management’ – By S. Balachandran

3) Financial Management –

-‘Financial Management’ – By Chandra Prasana (Tata Mc Graw)
-‘Financial Management’ – By Khan M & Jain (Tata Mc Graw)
-‘Financial Management & Policy’ – By James C
-‘Financial Management’ – By Pandey I M
-‘Fundamentals of Financial Management’
-‘Investment Management’ – By Bhalla V
-‘Financial Management’ – By Diwan P

4) Elements of Logistics and Supply Chain Management-

-‘Supply Chain Logistics Management’ – By Donald J Bowersox
-‘Logistical Management’ – By Donald J Bowersox
-‘The management of Business Logistics Cycle’ – By Douglas M. Lambert
-‘Supply Chain Management’ – By Chopra Meindl, Kalra
-‘Logistics and Supply Chain Management – Text and Cases’ – By Anurag Saxena

5) Business Ethics and Corporate Social Responsibility-

– “An Introduction to Ethics” – By William Lillie
– “Wisdom leadership: Dialogues and Reflections” – By S.K. Chakrabroty
– “In search of Ethical Leadership” – By R.M. Lala
– “Management and HRD” – By Dr. R.R.Khan
– “Leadership Chronicles of a Corporate Sage Five Keys to Becoming a more Effective leader” – By Susan J. Bethanis

6) Special Studies in Marketing-

-‘Advertising and Promotion’ – By Belch and Belch
– ‘Advertising Management’ – By Mohan M
– ‘Advertising Management’ – By Rathor B
– “Best Practice Cases in Branding, Lessons from the World’s Strongest Brands” – By Keller Kevin Lane
– ‘Strategic Brand Management’ – By . David Accar
– ‘Strategic Brand Management’ – By Noel Katscrer

OR

7) Special Studies in Finance-

– “Corporate Financial Management” – By Raj A
– ‘Business Finance’ – By Kulkimi P
– ‘Financial Management’ – By Chandra P
– ‘Basic Financial Management’ – By Khan & Jain

OR

E-Commerce-

– ‘E-business & E-Commerce Management 3rd Ed’. – Pearson Education
– ‘E-Business 2.0 Road map for Success’ – Pearson Education
– “Electronic Commerce – A Managerial Perspective, Pearson Education”
– “Electronic Commerce – A Manger’s Guide” – By R. Kalckota, Andrew V. Winston

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We, at BMS.co.in, believe in sharing knowledge and giving quality information to our BMS students. We are here to provide and update you with every details required by you BMSites! If you want to join us, please mail to [email protected]

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