What is Need Recognition Stage in Buying Decision Process?
Need recognition: A buying process starts with need arousal. A need can be activated through internal or external stimuli for example, communication, transportation,...
Need recognition: A buying process starts with need arousal. A need can be activated through internal or external stimuli for example, communication, transportation,...
Buying decision process:- It can be define as “The series of logical stages a prospective purchase goes through when faced with a buying problem”....
Evaluation of Alternatives: The evaluation stages reprints’ the stage of mental trial of the product. During this stage, the consumer assigns relative value-weights...
Purchase Decision: The final purchase will, however depends on the strength of the positive intention that is the intention to buy. For example, a...
Well the next gen gaming console has hit the stores; the virtual world has gone to whole new level. What makes a console so popular...
Information search: After need arousal, the consumer tries to solve it & gathers the sources and information about product. If the need...