Haldiram’s logo on all the packets.

Some facts about Haldiram’s :

1. Haldiram’s was established in the year 1937. It started in the form of a small retail shop in Bikaner,Rajasthan.


2. Shri Shivkisan Agarwal, was the founder of the Haldiram’s. He had a dream of building a big empire of namkeen and sweets.

3. Haldiram’s first manufacturing factory is in Nagpur, Maharashtra. It manufactures sweets and namkeen on a large scale.

4. Haldiram’s is Food based Industry. It is a private limited company.

5. Haldiram’s manufacturing takes place on a large scale. It serves a lot of areas. For eg : India, Sri Lanka, United Kingdom, United States, Canada, United Arab Emirates, Australia, New Zealand, Japan, Thailand, etc

6. Haldiram’s  has just taken a bite out of your revenue figures. The reports are to be believed, Haldiram’s revenue for 2013-2014 stands at Rs. 3,500 crore – more than the combined revenue of Domino’s (Rs. 1,733 crore) and McDonald’s (Rs 1,390 crore.)

7. Haldiram’s specialties includes:

images (2)

Haldiram’s Aloo Bhujia


Haldiram’s Rasgulla

a. Aloo Bhujia

b. Tasty Nuts

c. Mixture

d. Gulab Jamun, etc

8. SWOT Analysis on Haldiram’s :

    • Qualitydownload
    • Research & Development
    • Manpower
    • Pricing
    • Latest technology
    • Packaging
    • Trust of the consumer
    • Low Advertising Budget.Haldirams_Chilli_Chatak_Lachha
    • Traditional Management Style.
    • Manufacturing process not completely automatic.
    • Growing Food Industry.
    • Changes in the Consumers Taste and Preferences.
    • Increase in the Purchasing Power of Families.
    • Prospects for Exports.DFT111
    • THREAT:
    • Availability of substitute goods.
    • Health conscious or awareness.
    • Increasing competition from Indian and MNC food companies.

Haldiram’s factory and outlet



The following two tabs change content below.
I'm a BMS Student. I'm good at communication and managing work.

Latest posts by Roshni Keshavan (see all)


Leave a reply is aimed at revolutionising Bachelors in Management Studies education, also known as BMS for students appearing for BMS exams across all states of India. We provide free study material, 100s of tutorials with worked examples, past papers, tips, tricks for BMS exams, we are creating a digital learning library.

Disclaimer: We are not affiliated with any university or government body in anyway.

©2020 BMS - Bachelor of Management Studies Community 

A Management Paradise Venture

Ask Us On WhatsApp

Log in with your credentials


Forgot your details?


Create Account