Maruti Suzuki is India’s largest car maker and it has launched Ciaz sedan today i.e. Monday, 6th October 2014. The price range of the car is Rs. 6.99 lakh and Rs. 9.8 lakh (ex-showroon Delhi). It was developed with an investment of more than Rs. 600 crores and Ciaz is aimed at the Indian and China markets. Maruti Ciaz has completely changed the approach of its branding and marketing.
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