Residential Hotels
RESIDENTIAL HOTELS – They are also referred as apartment hotels as they serve as apartments. These hotels charge rent to their customers on a monthly,...
RESIDENTIAL HOTELS – They are also referred as apartment hotels as they serve as apartments. These hotels charge rent to their customers on a monthly,...
Price Lining Strategy: In this strategy, the consultants and the consultancy organisations charge different fee-structure since the services vary. This is possible in the retail...
Augmented Products of Hotel Industry With further higher expectations of the customer- again synchronized with intense competition- marketers offer more and more intangible features. All...
Voicers Complanier: – These customers actively complaint to service providers, but they are less likely to spread negative words of mouth, to switch patronage, or...
Commercial Structure: The commercial structure refers to the level of commercial i.e. business activities taking place at a particular location. The higher the level of...
Empower employees: Empowerment means giving employees the desire, skills, tools, and authority to serve the customer. While the key to empowerment is giving employees authority...
MOMENTS OF TRUTH From the customer’s point of view, the most vivid impression of service occurs in the service encounter or “Moment Of Truth,” when...
BUDGET SEGMENT -This segment comprises of the 3 and 4 star hotels, which are generally located in smaller towns and tourist destinations and cater to...
The PACKAGE CONCEPT of Service product – suggests that what you offer to the market si a bundle of different services – tangible and intangible....
What is service productivity? Explain strategies for improving it? Ans. The productivity of process is related to how effectively input resources are transformed into value...