What Are The Factors Influencing Channel Decisions?
1) Type of product 2) Availability of intermediary 3) Extent of competition 4) Company’s policy 5) Commission 6) Funds available. 7) Image of...
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What are the Psychological Factors Influencing Consumer Behavior?
Psychological Factors Influencing Consumer Behavior: Psychology can help in understanding how the consumer learnt about a brand and how his memory influences his buying habits....
