Retail Management 23rd April 2015 Exam Important Question Bank

  • Retailing.
  • CRM in Retailing.
  • Vendor Relations.
  • Store Design.
  • Multi Channel Retailing Category.
  • Responsibilities of a store.
  • Grid Layout.
  • Price Bundling.
  • Role of IT in retail.
  • Circulation Plan
  • Functions performed by Retailer.
  • RFID Tax
  • Rebates
  • 7 Rights of Merchandise.
  • Vending Machines Markdowns.
  • Store Planning.
  • Visual Merchandise
  • Methods of Displays.
  • Private Labels.
  • Types of Franchising.
  • Advantages of Franchising.
  • What are retail strategies? Suggest a strategy for a Food and Grocery store for Indian Markets.
  • Describe role of franchisor and franchisee. Discuss the reasons for the success of franchising in India.
  • Discuss with suitable examples the factors necessary to consider before selecting a final site for any store.
  • How important is the role of pricing in retail marketing mix? Briefly discuss the various retail pricing approaches available to the retailer.
  • What are the factors that have contributed to the rise of the retail in India? Explain the challenges that a Global Retailer will face in India.
  • Explain Store and Non-Store Retailing in detail. Do you think Non-Store retailing will grow faster than Store retailing? Justify your answer.
  • Suggest some strategies by which a retailer can build sustainable competitive advantage for their retail format.
  • What is Merchandise? Explain the process of Merchandise Planning in detail.


Alongwith the above questions, please also refer to:


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