13 years ago 13 years ago

Disadvantages of Contests and Sweepstakes

by BMS Team 13 years ago13 years ago

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Disadvantages of Contests and Sweepstakes

1. May overshadow the ad or brand

2. May detract from brand franchise or image

3. Legal problems and administration

4. Presence of professionals or hobbyists who may submit entries and detract from effectiveness

Posted by BMS Team

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Disadvantages of Contests and Sweepstakes

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