The Risks of Pursuing Multiple Strategy Horizons
1. There are risks to pursuing a diverse strategy portfolio aimed at sustained growth:
a. A company cannot place bets on every opportunity that appears lest it stretch its resources too thin
b. Medium-jump and long-jump initiatives can cause a company to stray far from its core competencies and end up trying to compete in businesses for which it is ill suited
c. It can be difficult to achieve competitive advantage in medium- and long-jump product families and businesses that prove not to mesh well with a company’s present businesses and resource strengths
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