PR is responsible for presenting factual information without comment.
Propaganda seeks to build a favorable public opinion through one-sided presentation of facts. The selective and slanted presentation is designed to strengthen particular images by emphasizing only the good points of one position and the bad points of another.
The receiver of the information has the freedom to take his own decision.
They resort to deliberate disinformation for building the strongest possible case for their views.
The fundamental purpose of PR is to establish mutual understanding. It is based on facts and information.
Propaganda is designed to manipulate the beliefs and attitude of the people through colorful half-truths.
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