Strategic plans & Tactical plans


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Strategic plans are plans designed to achieve the overall or general objectives of the organization. Strategic plans are done by the top level management. They are concerned with the enterprise, the formulation of policies and the determination of strategies to be adopted and other steps to be taken to accomplish those objectives.

 

Tactical plans are plans which are concerned with the planning of detailed operations needed to achieve the organizational goals. Tactical plans are intended to meet any changes in internal organization and external environment. For instance, difficulty in procuring raw materials, changes in prices of products, unexpected moves by the competitors and other unforeseen situations are met with the help of tactical plans.


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