Introduction:- Advertisement Today, no business can sustain without having a strong internal and external tool of communication. The emergence of new technology and strong power of digital platform help the corporate to realize, to keep intact their corporate communication so that their stakeholders and shareholders perceive their existence positively....
Human resource audit involves verification of the various human relation practices, policies and a programme adopted by the company. Scope of human resource audit 1. All levels 2. Policy formulation 3. Policy communication 4. Recruitment and selection 5. Human resource development 6. Motivation. 7. Research &...
Human resource development in the organisational content is a process by which employees in the organisation are helped in continuous and planned way to: * Acquire or sharpen capabilities to perform various functions; * Discover, identify and utilise their own inner potentials for their and organisation...
1. Satisfying Consumer’s Wants 2. Achieves Objectives 3. Creates Utility . 4. Widens Market 5. Face Competition 6. Goodwill . 7. Introduction of New Product 8. Generates Employment . 9. Improves Standard of Living . 10. Enables Price Control 11. Spread Effect 12. Economic growth
The scope of International Business/ Market may be divided into 3 categories:- Internationalization of domestic trade Multi-domestic market Global Marketing The task of International Marketing includes International Marketing decision Market Selection Market Entry Mode Marketing Mix Marketing Organization To conclude international marketing is...
Importance/role/scope of media research: Importance/role/scope of M.R. are: Readers/views profile. Rating of programmes. Facilitates planning. Facilitates self-evaluation. Availability of data. Benefits to media planner. Benefits to research organizations. Determines charges.
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