Retail Management Question Bank 2013


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Short notes and concepts

 

1. FDI in retail

 

2. Trends in retail

 

3. Spe cialty store

 

4. Department store

 

5. Super market

 

6. Convenience store

 

7. Discount store

 

8. Television shopping

 

9. Online shopping

 

10. Retail mix

 

11. Cooperative stor e

 

12. Hawkers market

 

13. Direct marketing/ selling

 

14. Kiosks

 

15. Vending machine

 

16. Breadth and depth of merchandising

 

17. Mobile shopping

 

18. Catalogue shopping

 

19. Multichannel retailing

 

20. Franchisee

 

21. Franchisor

 

22. Franchisee distribution

 

23. Retail format development

 

24. Customer loyalty p rogramme

 

25. IT in  retailing

 

26. CRM

 

27. E – retailing

 

28. RFID Technology

 

29. EDI

 

30. Assortment planning

 

31. Private labelling

 

32. EDLP

 

33. Vertical price fixing

 

34. Horizontal pricing

 

35. Bundled pricing

 

36. Coupons and rebates

 

37. Membership cards

 

38. Store Planning

 

39. Store lay out

 

40. Store design

 

41. Retail image mix

 

42. Space mix

 

43. Space planning

 

44. Types of layout

 

45. Visual merchandising

 

Long Answer Questions

1. What is retailing? Explain the role of retailer in distribution channel

 

2. Explain the factors affecting growth of retail sec tor in India

 

3. Explain the functions of Retailer (refer 3, 4, 5 bhatia)

 

4. Explain the different types or categories of retailer

 

5. What is multichannel retailing? Explain the need of multichannel retailing.

 

6. Explain in detail the various formats under multichannel retailing

 

7. Explain the advantages of multichannel retailing

 

8. What is franchising business? Explain the different formats (types) of franchising

 

9. Explain the advantages and disadvantages from franchisor and franchisee view poin t

 

10. Explain in detail the concep t of retail strategy along with elements

 

11. Explain in detail the growth strategy adopted by retailer

 

12. Explain the process (steps) involved in strategic planning with context to retailing

 

13. Explain the uses of IT in retailing

 

14. Explain the role of IT in retailin g

 

15. What is Merchandise Planning? Explain its objectives.

 

16. Explain the buying process of retail store

 

17. Explain the process of merchandise planning

 

18. Explain the concept of retail pricing

 

19. Explain the determinants of retail pricing strategies

 

20. Explain the pricing strategies in retail industry

 

21. What is store Management? Explain the role and responsibility of store manager

 

22. What is store planning? Explain its core areas.

 

23. What is store layout? Explain the different types store layout.


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