Mumbai, November 22, 2010
ManagementParadise.com, one of the largest portals in India focused on Management Education , today announced the acquisition of “B-school.com”. With the transaction, Management Paradise has acquired a category killer generic one word domain name.
“B-School.com” had been parked since 2002 and has been recently acquired from the premium domain selling internet company “BuyDomains.com”.
“We have always wanted to acquire an incisive, generic category killer dot com for quite some time, but could not hit upon the precise term. We are thrilled to finally obtain this coveted top-level domain name”, ManagementParadise.com Founder & C.E.O. Mr. Kartik Raichura announced today.
Mr. Raichura further explained, “While ManagementParadise.com is a networking portal for MBA students, MBA aspirants and management professionals, we realized that the editorial content is a space yet untapped by us and this celebrated acquisition will act as an enabler in this space”.
Ms Manasi Sinari, Public Relations Manager, ManagementParadise.com believes that the latest addition is consistent with the company’s long term strategy of ’Everything That Touches Management Education Is Our Kingdom’ and it will act as leverage for its marketing and sales channel.
Mr. Abbhishek Chadha from Ad Magnet (a Digital Advertising Network) said, “ManagementParadise has worked wonderfully as our publisher and we hope they will be able to offer great value to their existing users as well as their advertisers with this new acquisition. We wish them good luck with their new venture”.
The announcement comes on the heels of the company’s acquisition of the domain “B-school.com” and a fresh, new look for the site “Managementparadise.com”. In addition, the company recently unwrap the unparallel networking features which transitioned Management Paradise from just a forum to a knowledge portal.
ManagementParadise.com was launched in November 2004 and is celebrating its 6th anniversary this year. ManagementParadise.com remains focused on offering management education in India with a strong user base of over 225,000 members. The site, with over 5 million visitors and 20 million page views for the year 2009, is expanding its services steadily with major increases in traffic and usage. For information about the company, visit http://www.managementparadise.com/
Ms Manasi Sinari
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