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One of the most popular charity fund raiser, viral on social networks,  but do you know what’s the cause behind it? what made it raise a sum of $100M? No need to think, all you have to do is READ the following Article!

Ice bucket Challenge is an activity involving dumping of of ice water on someone’s head to promote the awareness of the disease amyotrophic lateral sclerosis(ALS).

The Ice bucket challenge dares the nominated participants to be filmed having an ice bucket poured on his head and then nominate others to do the same.The challenge is valid for next 24 hours. With respect to the fund raising, the nominated person pays $10 to the ALS association, while the one who fails to do so pays $100.

It originated in the United States, and through the social media spread all over the globe.Similar activity called the “Rice Bucket Challenge” initiated in India,through which the participants shared a bucket full of rice to the needy.

No matter it raised well,but there exists some cons too. There were deaths due to the activity, huge amount of water was wasted. President if United States-Barrack Obama stated that strict actions against the water loss will be taken.

 

 

Name: Rohan Prasad

College: KJ Somaiya College of Arts and Commerce.

 

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