Functional-area strategies


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Functional-area strategies concern the actions, approaches and practices to be employed in managing particular functions or business processes or key activities within a business.

Functional-area strategies add specifics to the how’s of business-level strategy.

The primary role of a functional-area strategy is to support the company’s overall business strategy and competitive approach.

Lead responsibility for functional-area strategies within a business is normally delegated to the heads of the respective functions, with the general manager of the business having final approval and perhaps even exerting a strong influence over the content of particular pieces of functional-area strategies.


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Farida Shaikh

I like management, hence it is difficult but to manage life, I'm learning management.

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