• Get Ready for It

    Mr. Ashok Sen is a class-I engineer, working for the last 25 years with Alchem Laboratories. Presently, he is a senior supervisor in the engineering...

  • Self-Enrichment

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  • Re-organize to Re-source

    Bharat Vehicle Limited is a superstar company with an annual turnover of Rs. 8,000 crore. The company produces auto-rickshaws (sales – rs. 2,000 crore) and...

  • Trying to be Omnipresent

    Hindustan Soaps Limited produces 3 soaps – Janata (for lower middle-class), Lux (for middle-class) and Supreme Lux (for upper middle-class and rich). The company enjoys...

  • Quality v/s Quantity

    Unified India Ltd., one of the leading dealers of BELCO, is presently facing the problem of customer dissatisfaction. It ranked third in 1999-2000, with its...

  • Decision Maker

    Mr. Joseph, as information executive from BELCO, is given an interesting task of developing a support system for the ‘Marketing Division – Market Research’ of...

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