TYBMS Sem 5 Syllabus
Advertisement SERVICE SECTOR MANAGEMENT 1) Introduction to service marketing · Role of service in modern economy · Marketing challenges of service · Service marketing environment...
Advertisement SERVICE SECTOR MANAGEMENT 1) Introduction to service marketing · Role of service in modern economy · Marketing challenges of service · Service marketing environment...
PROPOSED STRUCTURE FOR “B.M.S. CURRICULUM- S.Y. & T.Y. BMS (Sem. III TO Sem. VI)” Specialization to be offered to Learners from...
Syllabus of Financial Market Operations (Additional Course under Optional Courses at TYBMS Semester VI) wef the Academic Year 2014-15 Unit I: Overview and Structure...
Crisis Communication: A case study on Volkswagen emissions scandal (Ref: – https://www.rockdovesolutions.com/blog/3-crisis-management-case-studies-we-can-learn-from) In September 2015, the Environmental Protection Agency accused Volkswagen of manipulating its engine...
Financial Communication Introduction:- Communicating with the financial public is known as financial public relations. The financial public/audience are that public who are:- the registered shareholders...
Corporate Blogging Introduction:- Blogging is considered to be the newswire of the digital revolution. It is a powerful tool for communicating company business stories. It...
Information Technology in Corporate Communication Introduction Information technology is a catalyst for changes in organizational structure, function, and communication. This implies that the impact of...
Contribution of Technology to Corporate Communication Introduction Can we imagine our life today without our smartphones? Can we think our life without internet? Can we...
Theories Used in Public Relations Introduction:- Theories explain how to make public relations more effective for organization and society. Theories provide an understanding of the...
Public Relations Environment Introduction:- The functions and decision of public relations (PR) are influenced by internal and external environment. The internal environment is generated within...