Special Studies in Marketing Imp Question Bank 2012
Concepts: Sub culture Stimulus factors, Full nest, Noise, DAGMAR, Out of home media, Transit advertising, CPRP, Bursting strategies, Flighting, Laddering, USP, Brand leverage, Direct marketing,...
Concepts: Sub culture Stimulus factors, Full nest, Noise, DAGMAR, Out of home media, Transit advertising, CPRP, Bursting strategies, Flighting, Laddering, USP, Brand leverage, Direct marketing,...
Useful tips to crack TYBMS Sem 5 Keep a track of last 5 years papers All the portion should be read atleast once Section 2...
Concepts: Extended enterprise Mission of logistics LIS Containerization Decoupling Cross docking Intransit inventory P system and Q system LASH VMI ICDs Milk run Long questions:-...
Commercial paper: Commercial paper consists of short term unsecured promissory notes issued by finance companies and certain industrial concerns. Commercial paper can be sold either...
What is Appraisal? A structured analytical aid to take a decision. A record of the aspects considered in taking a decision (including deficiencies). Measurement of...
OH my GOD!! Logistics!!!!!!!!! Maximum number of ATKTs in Sem 5 are in Logistics! It is a very tough paper! No relevance to industry! ...
Exam tips for Portfolio Management The following theory needs to be done well. Tax saving investment avenues Risk profiling Interior decoration approach Benefits of mutual...
Exam tips for Econometrics The numerical on the following question needs to be done well Input out put analysis Single equation with 2 and 3...
Exam tips for Operations research The numerical of the following chapters need to be done well Graphical LPP Assignment VAM Transportation (including MODI and degeneracy)...
Exam tips for International Finance Concept Questions:- FIAT Currency LORO account Accommodating and autonomous transactions Indirect quote Types of contracts Purchasing power parity Price specie...