TYBMS Sem 5 Syllabus of November 2015 Exam: Special Studies in Marketing

TYBMS Sem 5 Syllabus of November 2015 Exam: Special Studies in Marketing

Special Studies in Marketing is an elective subject of TYBMS Sem 5 (Mumbai University exam). Special Studies in Marketing covers the main topics /areas like Consumer Behaviour, Communication Process with reference to advertising, Types of media and media planning, Brand and Branding Strategy Development. Here we present the detailed...

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St. Xavier’s College SYBMS Sem 3 Syllabus: Marketing Management

St. Xavier’s College SYBMS Sem 3 Syllabus: Marketing Management

Marketing Management is a Semester 3 subject of SYBMS at St. Xavier’s College. Marketing Management subject makes the BMS students understand the basic fundamentals of marketing management, it would also involve a detailed study of the various elements of the marketing mix as applied by both domestic and international...

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