1. Introduction to Customer Relationship Management Advertisement ● CRM CUSTOMER ORGANIZATION ●BARRIERS TO CRM ●SERVICE LEVEL AGREEMENT ●RELATIONSHIP MARKETING AND CRM 2. CRM Marketing Initiative Customer Service and Data Management ●Customer Retention ●Contact Sales Service Support ●Data Reporting Analysis ●Data Reporting 3.CRM Strategy Planning Implementation and Evaluation...
CRM Unit 1 What are the features and objectives of CRM Explain the evolution on CRM What are the benefits of CRM What are the components of CRM What are the barriers to good CRM What are the key features of SLA in CRM Explain segmentation of customers as...
CRM Unit 1 What are the features and objectives of CRM Explain the evolution on CRM What are the benefits of CRM What are the components of CRM What are the barriers to good CRM What are the key features of SLA in CRM What are the various relationship...
CRM recognises the importance of developing long term relationship with customers. The objective of CRM is to find, attract and develop new customers and retain existing customers. TECHNIQUES OF CRM 1. Know Your Clients by Name 2. Make Conversation with Your Clients 3. Offer Incentives to Your...
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