Key organisational positions: middle managers strategically responsible for important parts and have critical knowledge; those responsible for larger departments or business units; manager with outward facing roles (marketing).


Access to organisational networks: which can help provide integrated perspective on what is happening in the org as a whole, and can gives the manager more influence to raise issues and support proposals.

Access to the organisation’s ‘strategic conversation’: which needs an open strategic culture, requires managers to maximise opportunities to mix formally and informally with top management, become at ease with particular language used to discuss strategy, familiarise with strategic issues and develop their own contribution to these issues.

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